Jigoshop Showcase #32 Slavna Martinovic

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The Slavna Martinovic site was submitted to our showcase by web developer Warren Jerzyszek, and it’s one of the most unusual websites we’ve seen. While obviously we focus on the way Jigoshop is used to power the eCommerce section, it’s worth taking a look at the entire site to potentially inspire something out of the ordinary.

Jigoshop Showcase #32 Slavna.net

The whole site is bold and eye-catching, as shown by the homepage.


That contrasts really nicely with the colour and imagery when you click through to the Boutique section via a page which feels like a handwritten letter explaining the brand. Moving into the eCommerce section of the site, powered by Jigoshop, and the consistency of the fonts and navigation brings you back into purchasing mode.


The main Category pages feature the same large and bold font size and style for the Category listings, which is important to ensure that information isn’t overwhelmed by the large product images.


Finally the product pages feature details descriptions of the products and the work involved in creating them. For example, this made-to-measure dress which can take up to 30 hours of detailed work by hand.That detailing is show in the additional product images.

In addition to the Cart functionality and social media sharing buttons, there is also a link to a Measuring Sheet, which brings up a lightbox image to show all the measurements required to order your dress, which is obviously a vital piece of information when ordering.


It’s definitely worth checking out the site for yourself and experiencing how the feel of it changes as you navigate from the homepage. Many of the other sections of the site feature rich fashion photography, but the overall minimalism of the design means that it all feels part of the same site, rather than being a compilation of very different experiences.


Submit your sites for our showcase:

We love to see the great online shops which are being created using Jigoshop, and this is a series highlighting the amazing stores that have come to our attention. If you’ve gone live with an implementation of Jigoshop, and would like to be featured and promoted, email [email protected]

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