Integrate Jigoshop with the Campaign Monitor plugin

Posted in Development on by .

Email is an incredibly powerful tool for any eCommerce business, which is why it’s great that you can now integrate Jigoshop customers into Campaign Monitor automatically.

Install the plugin and supply your Campaign Monitor details and the plugin runs in the background, putting Jigoshop customers into the email list of your choice. You’ll be able to view a summary of sign-up information within WordPress, or see all the details when you sign into your Campaign Monitor account.

Jigoshop Campaign Monitor Stats

That means that you’ll be able to quickly and easily email all of your customers to alert them to new products, offers and other relevant information. And being able to contact those purchasers directly means you’ll generally get a good response – especially if you make use of testing and other options available via Campaign Monitor.

Capturing email addresses:

Currently the plugin captures the email address of a customer when they submit their details to purchase a product or service from your website.

Campaign Monitor Plugin for Jigoshop

In UK law, that’s defined as a ‘soft opt-in’, and you’re entitled to use that email information to contact them about similar products and services to their purchase, as long as you ensure that they have a clear ‘opt-out’ option on each communication. If you’re outside of the UK, we’d recommend checking the guidelines on data capture relevant to your country.

When you use the plugin, we’d strongly recommend that you alert customers of their sign-up, and explain to them who will be storing their data and what it will be used for.

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